New York Yankees Sponsorship

Project Description

This project is a new partnership between Plymouth Rock Assurance and the New York Yankees, for which I am the lead designer. The campaign includes several points of signage inside iconic Yankee Stadium as well as print and display ads to advertise the program, a heavy social media presence and a host of printed to collateral for distribution to our agents and customers. I also contributed to the art direction and editing for video and photo shoots with our player spokesperson, Yankee pitcher, Luis Severino.